Calmly, Stripey and Gorgeously Advertised

No jockeying for position, not muscling their way ahead of other cyclists, no trackstand on the edge of the zebra crossing. Just two cyclists waiting calmly for a red light to change to green.

A spot of stripes in the autumn sun.


Over at Copenhagenize.com we've been discussing http://www.copenhagenize.com/2008/10/what-if-we-marketed-cycling-like-we.html.

Above is a recent advert for the French tyre company Hutchinson which is quite brilliant. Just two cyclists - one messengery type and one Cycle Chic Hero riding through New York City. Cool cool cool. This is the way to go to start branding cycling as effortless, enjoyable and liberating, not to mention a feasible and acceptable form of transport.

There is one flaw in the film, though. Hundreds of thousands of chic female cyclists in Europe know that when cycling in high heels you don't use the heel to pedal, for gods sake. You use the sole of the foot like with any other shoe. Sheesh.

But... because we're cheeky... we made a quick and dirty Copenhagen Cycle Chic Remix of the above advert wherein we feature just the Cycle Chic and sans sub-culture.

Hutchinson Tires Urban Video - Copenhagen Cycle Chic Remix from Colville Andersen on Vimeo.

Guest Photos, Lingerie and The Wings of Hermes

It's been far too long since we've heard from our friend Derek Pearson from BikeRubbish.com in Washington State. Luckily, he sent this photo along the other day. In his words: "Hot date - heading to the outdoor movie with my sweet sweet wife :)" Style over speed, indeed. Thanks, as ever, Derek, for sending the photos along.

Here's another one from Derek, in San Francisco.

A Triumph for Cycling in Copenhagen

If you have a new underwear collection and want to show it off in Copenhagen, you use a bike. Oh, and underwear. Triumph paraded models down the pedestrian street in the heart of the city, led by a rickshaw from Flying Tigers Rickshaws - thanks to my mate Alkis who owns the company for this film.

The Wings of Hermes on your legs

Now while all bikes have chainguards in Copenhagen - and basically everywhere else with bike culture these - funky trouser clips might be of interest to those who need to protect their trouser legs. Ride with the Wings of Hermes. Available from MOMA.

Danish Basket Cases
Here's a link to a national newspaper's list of baskets for your bike. New, classic and everything in between. It's in Danish, but the links are clickable no matter what language you speak.

Summertime Summertime Sum Sum Summertime

Smiling to herself.

Their eyes met across the bike lane.

Copenfamily.
Here's an article about 12 Bikes For Girls.